The Customer

Vivo is a multinational technology company that develops smartphones, accessories, software, and online services.

Industry: Consumer Electronics

Founded: 2009, in Guangdong, China

Website: https://www.vivo.com/in

Actor: Vivo India CEO Jerome Chen

Features:

• Dynamic text on the object (mug)
• Static text: subtitles
• AI voice cloning & lip sync.

Full script:

Hello @name, how are you? It's been more than @number_of_years since you joined the Vivo family. The work you have been doing has been truly impressive, I must say I am really pleased by your contribution, especially in terms of @field. I learned that in 2023 alone, you have sold almost @number units of Vivo smartphones. This makes you one of the top Vivates not only in @area but across the country.

Results:

Increased employee loyalty and engagement (shared posts on social media)

Delivery method

Email

Campaign with AI  personalization only (lip sync and voice cloning):